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If you’re a French production house looking to make the official announcement of your UK launch, who better to turn to than a couple of locals? Thanks to the incredible support of The Crown’s Tobias Menzies and Game of Thrones’ Kit Harington, Paris-based production house BIRTH found some of the best to break the ice. The “Fabulous New Roster of the Bloody French” introduces BIRTH UK, with a launch that marks an important step in the production company’s international expansion, as it also opens an office in Algiers, 2Horloges.
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Self-deprecating and slightly absurd, “The Fabulous New Roster of the Bloody French” was created by executive producer Maëva Demurger and director Leo Bill, and came about thanks to a friendship they developed with Tobias working on another project. When the time came to announce the launch of BIRTH UK (which opened one year ago), the pair wanted to get just the right tone with a distinctly British feel. And how much more British can you get than one of the stars of a series featuring the royal family? The story grew from there.
“As Leo and I developed the idea, we then thought it would be good to have somebody else for Tobias to play off. A crazy notion came to mind: what if we could get Kit Harington? Amazingly, we managed to get in touch, told him about the concept, and to our delight, he loved the idea and was more than happy to come on board,” explained Maëva. [Source]
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